About Us

Welcome to Buneiyaad – where tradition meets timeless elegance.

Our name, ‘Buneiyaad’ (बुनियाद), is inspired by the phrase ‘Bunei Yaad... Buneiyaad Se’ – weaving memories with the roots of tradition. Our journey began in 2020 as a small Instagram page, born out of a deep love for Lucknow’s handcrafted Chikankari. What started as a passion soon turned into a thriving community of over 2 lakh Chikankari lovers, encouraging us to bring this craft to a larger audience with our full-fledged online store.

At Buneiyaad, we are committed to preserving the authenticity of this centuries-old embroidery. Every piece we offer is handcrafted by skilled artisans in Lucknow, using only the finest fabrics to ensure elegance, comfort, and durability. Unlike machine-made imitations, our Chikankari reflects the true essence of heritage and craftsmanship.

By choosing Buneiyaad, you are not just embracing timeless fashion but also supporting the artisans who pour their heart and soul into every stitch. Join us in celebrating the artistry of Lucknowi Chikankari – where every thread tells a story, and every piece is a work of art.

Handmade vs. Machine-Made Chikankari

Handmade vs. Machine-Made Chikankari: Know the Difference

At Buneiyaad, we believe in preserving the beauty and authenticity of handcrafted Chikankari. With machine-made imitations flooding the market, it’s important to know what sets true Chikankari apart. Here’s how you can differentiate between handmade and machine-made embroidery:

The Elegance of Imperfection

Handmade: Every stitch varies slightly, adding to its unique charm. Artisans spend hours creating delicate, flowing patterns.

Machine-Made: Too uniform, with stitches that look mechanically perfect but lack the soul of human touch.

The Reverse Side Test

Handmade: The back of a genuine Chikankari piece will have loose threads, knots, and an uneven finish – proof of hand embroidery.

Machine-Made: The backside is clean and smooth, as machines use a fixed pattern with no breaks in the thread.

The Touch & Feel

Handmade: Soft, slightly raised embroidery that feels rich and intricate under your fingers.

Machine-Made: Flat, stiff patterns with no depth, often feeling synthetic.

Thread Breaks & Variations

Handmade: Minor breaks or overlaps in the embroidery, a hallmark of true craftsmanship.

Machine-Made: Continuous and overly symmetrical designs, lacking any natural variation.

Time & Effort

Handmade: A single piece can take weeks to complete, ensuring exclusivity and detailed artistry.

Machine-Made: Mass-produced in hours, often compromising on quality and authenticity.

Why Handmade Chikankari Matters

  • Preserves a centuries-old craft and supports artisans.

  • Uses finer techniques that elevate the beauty of each piece.

  • Offers timeless elegance that no machine can replicate.

At Buneiyaad, we take pride in offering only 100% authentic, handmade Chikankari, ensuring you own a piece of heritage with every purchase. Choose art over imitation – because true beauty lies in the hands that create it!